Good News | CUHK-Shenzhen SME Undergraduate Students Won National Champion of Fourth Deloitte Digital Difference Camp
Recently, the "New Era" team of Dong Junshu, a junior of Global Business Studies at School of Management and Economics (SME), The Chinese University of Hong Kong, Shenzhen (CUHK-Shenzhen), won the national championship of the 4th Deloitte Digital Difference Camp.
Dong Junshu’s "New Era" team is composed of five undergraduate, master and doctoral students from Cambridge University, Cornell University, Imperial College, Zhejiang University, and CUHK-Shenzhen. The "New Era" team showed that during the competition, the opinions of each team member were taken seriously. This atmosphere of cooperation makes the team more cohesive and ultimately achieved success. They were also inspired by other groups' presentations of digital solutions for various industries, "It is really an extraordinary journey with high value, wonderful experience and high technology".
The two-month Deloitte Digital Difference Camp attracted more than 17,000 elite students from universities around the world. In the finals, the players who have selected the same topics and entered the semi-final formed a team automatically. Under the leadership of 10 Deloitte mentors, 50 groups completed the final plan within 3 weeks. This year's challenge officially ended in late July. The champions, the second place and third place fell on the "New Era" and "Come on Ducks" and "Aurora V" teams.
The Deloitte Digital Difference Camp aims to discover top technical talents, and help elite students break through mindsets to solve complex business problems by their talents and potentials in digitalization.
The challenge relies on the concept of using digital solutions to solve real business scenarios, the "teacher and student mutual selection + team competition system with famous teachers" and the innovative form of full cloud participation, allowing students to gain unique learning experience and development opportunities on the frontier technology of digital innovation and transformation business platform .
Consulting Partner of Deloitte Consulting
Xu Jiao, the mentor of the "New Era" team and a partner of Deloitte Consulting, said that for more than a month, I have been fighting side by side with Dong of CUHK-Shenzhen and four other outstanding students. We brainstormed new ideas and inspired each other. It was a very pleasant and rewarding journey. The aim of the Deloitte Digital Difference Camp is that every player can give full play to his digital talents and potential, and can gain insight and experience of business in the real world from a digital perspective. "This competition has provided me with an excellent opportunity to communicate with young people. I am their mentor as well as their friend. I provide them with the experience and guidance accumulated in the industry, and their innovative and unique ideas have also brought me a lot of inspirations. I hope to have the opportunity to communicate and exchange ideas with more outstanding students from CUHK-Shenzhen.
Dong Junshu from SME and Musing College said that the greatest gain of this competition is to meet excellent participants, complete interesting research topics online, learn from the mentors how to understand customer needs in depth and propose effective and logical solutions. "Although we didn't know each other before, our team has a harmonious atmosphere during the game, and we all devoted ourselves to each task very enthusiastically. Work distribution was based on strengths and specialties respectively. When there were differences of opinions, we could exchange our ideas rationally and communicate with the mentors. The team members who had related tasks also strengthened the connection, so that the storyline of the plan can be logical smooth and clear."
“In the online competition, it is even more important to maintain a close contact.” Dong Junshu suggested that students who plan to participate in business case competitions in the future need to learn to listen to other people’s suggestions. Maintaining a pleasant atmosphere is helpful for teamwork. The communication with the mentors can enhance the relationship with each other. Dong Junshu expressed that business students can pay more attention to STEM in their daily study, which is beneficial for participating in this competition and personal growth.
In the future, the Career Planning and Development Office of CUHK-Shenzhen will continue to provide various competition information and all-round employment consultation and guidance for students. We hope that more students can participate in competitions, applying what they have learned with a combination of business and digital technology, and can adapt to the all-round challenges in a modern workplace, cultivating comprehensive skills and enhancing their competitiveness.